Thursday, April 3, 2008

Gadget recycling gets easier

Gadget recycling gets easier (for some cities)




The U.S. Post Office launched an experimental hassle free program that encourages customers to recycle old gadgets!



So instead of dumping your old cameras, iPods, Blackberries in the trash and contributing to a digital landfill, now you have a place to take your gadgets (if you live in one of the test cities).



The pilot is set for 10 areas across the country, including Chicago, Washington, D.C., Los Angeles and San Diego, and could go national this fall if the pilot is a success.


The postal facilities in these test markets will be stocked with “Mail Back” envelopes which allow you to ship old gadgets weighing in under 13 ounces back at no cost.



Other items that can be recycled include MP3 players and inkjet cartridges.



Postage is paid for by Clover Technologies Group, a nationally recognized company that recycles, remanufactures and remarkets inkjet cartridges, laser cartridges and small electronics. If the electronic item or cartridges cannot be refurbished and resold, its component parts are reused to refurbish other items, or the parts are broken down further and the materials are recycled. Clover Technologies Group has a “zero waste to landfill” policy: it does everything it can to avoid contributing any materials to the nation’s landfills.



It was this philosophy that won Clover the contract with the Postal Service, besting 19 other companies, said Anita Bizzotto, chief marketing officer and executive vice president for the Postal Service.



“As one of the nation’s leading corporate citizens, the Postal Service is committed to environmental stewardship,” Bizzotto said. “This program is one more way the Postal Service is empowering consumers to go green.”


The Postal Service recycles 1 million tons of paper, plastic and other materials annually. Last year, USPS generated more than $7.5 million in savings through recycling and waste prevention programs. The nation’s environmental watchdog, the Environmental Protection Agency (EPA) has awarded the Postal Service eight WasteWise Partner of the Year awards, the agency’s top honor.



The Mail Back program is another example of the Postal Service’s commitment to sustainability. USPS is the only shipping or mailing company in the nation to receive Cradle to CradleSM Certification from MBDC (McDonough Braungart Design Chemistry) for human and environmental health. More than half a billion packages and envelopes provided by the Postal Service annually are nearly 100 percent recyclable and are produced with the least harmful materials. Based on the recycled content of these envelopes and packages, more than 15,000 metric tons of carbon equivalent emissions (climate change gases) now are prevented annually.


“We know our customers are interested in real solutions for proper disposal of personal electronics,” Bizzotto said. “Everyone from consumers to businesses to non-profit organizations use the mail, and the Postal Service works to manage resources wisely to minimize environmental impact.”



Word-of-mouth is being relied upon for this program to take off. So spread the word!